Category: Workforce Development

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Books Drop the FEAR and Focus on the FAITH Drop the ME and focus on the OTHERS Early Childhood Education Guiding Lights: A Journey of Courage, Compassion and Faith Health Immigration Information Technology Leadership Development Self-Improve Small Businesses Vietnamese Workforce Development

A Heartfelt Letter to My Sons: Jayden, Skylar, Dylan – From the Book Be a DICK, Son: Nail Down Responsibility, Fail Forward, and Protect What Matters by Di Tran

INTRODUCTION: A Letter to My Sons: Jayden, Skylar, and Dylan

My dear sons,

As I sit down to write this letter, I am overwhelmed with gratitude for the blessing of being your father. Jayden, you are 10. Skylar, you are 9. Dylan, you are 7. You are still young, but I already see glimpses of the strong, purposeful men you will become. This letter is not just for the three of you, but for all sons, young and old, who are navigating their journey to manhood.

You are growing up in a time of extraordinary convenience, where technology brings the world to your fingertips. With a click, you can connect to your family, learn about the world, and have your needs delivered almost instantly. Yet, I want you to remember this: being a man is not about convenience. It is about character. It is about responsibility. It is about stepping into your purpose and living with strength, integrity, and kindness.

Email DiTranLLC@gmail.com for the Vietnamese translated PDF copy of this book

Be Present, Be Strong

The world you are growing up in moves at an incredible pace. Everyone is chasing something—scrolling through screens, rushing through moments, searching for what’s next. But, my sons, to be a man is to stand firm and be grounded in who you are. True strength lies in knowing how to stay still within yourself, even when the world pulls you in a thousand directions.

No matter what life throws at you, rise to the occasion. Tell yourself: “I am stronger than this.”

Every morning and every night, we pray together:
“Thank you, God, for I am alive, I am strong, I am confident, I am a winner. I give 100% in all situations, in all conditions, in all environments, and in everything I do. I commit to adding value to myself, to others, and to the world.”

This prayer is more than words—it is a declaration of who we are. Remember, sons, your only competition is yourself from yesterday. Compare yourself to who you were, not to others. Strive to grow stronger, wiser, and more compassionate every day.

Actions Over Words

Let me share one of life’s most important lessons: It is always about actions, not opinions. It is always about creation, not description. Talking about what you will do means nothing unless you take steps to make it happen.

Invest in yourself—your mind, your body, and your soul. When you do this, you become an asset to your family, your community, and the world. Only when you have strengthened yourself can you truly add value to others.

Your mother and I work tirelessly every day—not because we must, but because we love to create, build, and grow. We start new businesses, solve problems, and interact with countless people daily. But it’s not just about work. It’s about purpose. And you, too, must live with purpose.

At your age, your “business” is your homework, your chores, your relationships, and your personal growth. Every time you make your bed, wash your dishes, help someone, or learn something new, you are laying the foundation for the man you will become. Every action matters, no matter how small.

Rise Through Responsibility

To “man up” does not mean pretending to be tough or invulnerable. It means taking ownership of your responsibilities. When life hands you challenges, don’t avoid them. Face them and say: “Let’s get to work.” Start small. Tackle one thing at a time. The best way to rise is to begin.

Every small act of responsibility—whether it’s doing your chores, showing gratitude, or saying “I’ll handle it”—builds a stronger version of yourself. And remember, sons, you are not competing with anyone else. You are only competing with who you were yesterday.

Love Imperfection and Fail Fast

Sons, imperfection is a gift. Failure is not something to fear—it is something to embrace. Your mother and I have failed more times than we can count. But each failure brought us closer to success.

Fail fast, and fail forward. Each failure teaches you something new. Each stumble is a step toward growth. The only true failure is to stop trying.

Be Grateful and Give Your All

Gratitude is one of the most powerful forces in the world. Every morning when you wake up and every night before you sleep, look up and say: “Thank you, God.” Thank Him for the day, for your family, for your health, and for the chance to give your all.

When you live with gratitude, you approach every moment, task, and challenge with your best attitude. And that is all anyone can ask of you: to give your all, every single time.

Protect What Matters

As men, we take risks. We step into the unknown. But in doing so, we must also protect what matters most—our core.

Your core is your spirit, health, and purpose:

  • Your spirit is your connection to God, your faith, and your values. Protect it by surrounding yourself with positivity and rejecting negativity.
  • Your health is your body and mind. Treat them with respect. Eat well, stay active, and keep your thoughts focused.
  • Your purpose is your “why.” It is the reason you wake up every day. Protect it fiercely and let it guide your decisions.

Take risks for the right reasons, but never compromise your core.

Simply Be

Being a man is not about doing more. It’s about being. Be present. Be strong. Be grateful. Be grounded in your purpose and values. In your hardest moments, when the world feels like it’s falling apart, your presence and positivity will be the greatest gift you can offer.

Our Prayer and Promise

Sons, as we pray together, we ask God to guide us, to strengthen us, and to remind us of who we are:
“Thank you, God, for I am alive, I am strong, I am confident, I am a winner. I give 100% in all situations, in all conditions, in all environments, and in everything I do.”

This prayer is not just words. It is our promise. To live fully. To work hard. To love deeply. To rise every day and strive to be better than the day before.

Rise, Sons

Jayden, Skylar, Dylan—rise to every occasion. Rise above every challenge. Rise to become the men God created you to be. Accept imperfection. Embrace failure. Keep moving forward. Be strong, but be kind. Be courageous, but be humble. Be everything you already are—and more.

You are my sons, and I am endlessly proud of you—not for what you’ve done, but for who you are and who you are becoming. You don’t need to compare yourself to anyone else. You are enough. You are loved. You are capable of greatness.

Rise. Act. Thank God for every moment. And always protect your core.

With love beyond words,
Your Dad,
Di Tran

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Information Technology Leadership Development Small Businesses Workforce Development

Louisville, KY: Di Tran and Kentucky State Secretary of Economic Development Jeff Noel Kick Off a Beautiful Start to 2025

Today, Louisville took center stage at the Venture Connectors Luncheon, hosted by Amplify and led by the remarkable Larry Berger. Among the esteemed attendees were entrepreneur and community leader Di Tran and Secretary Jeff Noel, marking a perfect way to begin 2025. This meeting highlighted the shared vision of elevating Louisville and the Commonwealth of Kentucky, emphasizing collaboration, innovation, and the boundless opportunities that lie ahead.

The theme of the event, “Louisville is Beautiful, and Kentucky is Full of Opportunity,” resonated deeply with every participant. It set the tone for a year focused on unity and growth. As Di Tran passionately stated, “We might think differently, but if we act in ways that divide us or detract from our shared growth, we’re not serving our community or ourselves. Together, we win.”

A Vision for Kentucky

Secretary Jeff Noel’s leadership was front and center, inspiring the audience with his insights on Kentucky’s vast potential. His work with programs like the Kentucky Product Development Initiative (KPDI) and SBIR/STTR Matching Funds showcased how innovation, economic development, and community empowerment can drive the state forward. These grants and initiatives represent a significant opportunity to lift Louisville and Kentucky to new heights.

Di Tran, a refugee turned entrepreneur and leader, shared his personal journey and commitment to fostering growth in Louisville’s immigrant and refugee communities. For Tran, Louisville is not just a city but a home built on love, resilience, and boundless opportunity. “The USA is the greatest country on earth, and Louisville, KY, is a beautiful home. We can all lift our community in our own way, and together we will win.”

Uniting for a Common Purpose

The event also celebrated the visionary leadership of Governor Andy Beshear and Mayor Craig Greenberg, who have consistently championed unity and economic development in Kentucky. The message was clear: Kentucky and Louisville are stronger when we come together, leveraging diverse perspectives and collaborating to secure grants and federal support for local initiatives.

For Di Tran, this moment was not just about financial growth—it was about fostering a sense of shared purpose. His work in building businesses and providing opportunities for others underscores the importance of adding value to every life touched.

Starting 2025 Strong

The luncheon, held at the Kentucky Science Center, a hub of innovation and inspiration, was the perfect venue to set the tone for the year. The gathering of leaders, entrepreneurs, and community builders reaffirmed a collective commitment to making Louisville and Kentucky stronger, more innovative, and more unified than ever before.

The synergy between Secretary Jeff Noel, Di Tran, and other leaders in attendance reflects the essence of Kentucky’s mission: to create a thriving future where everyone plays a role in elevating the community. As Di Tran emphasized, “If it’s not about lifting Kentucky and Louisville, we’re doing it wrong.”

Here’s to 2025—a year of love, collaboration, and growth. Together, we will make Louisville and Kentucky shine brighter than ever.

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Vietnamese Workforce Development

The Vietnamese Refugee Crisis: A Legacy of the Vietnam War

The Vietnamese refugee crisis was primarily a result of the Vietnam War (1955–1975) and its aftermath. The war’s devastating end, marked by the fall of Saigon in 1975, triggered a mass exodus of Vietnamese people seeking safety, freedom, and a better future. This migration occurred in distinct phases and left a lasting impact on global refugee resettlement, particularly in the United States.

Phases of the Vietnamese Refugee Crisis

1. End of the Vietnam War (1975)

  • The fall of Saigon on April 30, 1975, symbolized the defeat of South Vietnam by the communist North Vietnamese forces.
  • Thousands of South Vietnamese, including those connected to the U.S. military, the South Vietnamese government, and other anti-communist groups, feared persecution, imprisonment, or execution under the new regime.
  • In response, the United States launched Operation Frequent Wind, evacuating over 125,000 Vietnamese refugees to safety. This marked the first wave of Vietnamese refugees to arrive in the U.S.

2. The “Boat People” Crisis (Late 1970s–1980s)

  • The second wave of refugees, often referred to as the “boat people,” fled Vietnam by sea in search of safety.
  • Facing political oppression, imprisonment in re-education camps, and severe economic hardship, people escaped in overcrowded, unsafe boats.
  • Many refugees perished at sea due to starvation, drowning, or pirate attacks.
  • Survivors sought asylum in neighboring countries such as Malaysia, Thailand, Indonesia, and Hong Kong, leading to the creation of international refugee camps.

3. Post-War Conditions (1980s–1990s)

  • Following the war, ongoing economic challenges and persecution of minorities like the Hoa (Vietnamese of Chinese descent) and Catholics fueled further waves of migration.
  • The Orderly Departure Program (ODP) was established to allow safe and legal emigration, enabling refugees to settle in countries like the United States, Canada, and Australia.

Impact on the United States

Given its involvement in the war, the United States played a leading role in welcoming Vietnamese refugees. Programs like the 1975 Indochina Migration and Refugee Assistance Act facilitated resettlement across the country. Communities, churches, and individuals sponsored refugees, helping them rebuild their lives.

By the 1990s, over 1 million Vietnamese refugees had settled in the U.S., forming strong and vibrant communities in:

  • California (especially Orange County, known as “Little Saigon”)
  • Texas (Houston)
  • Louisiana (New Orleans)

Vietnamese Refugees in Kentucky

Kentucky became home to many Vietnamese refugees due to the work of active resettlement organizations such as:

  • Catholic Charities
  • Kentucky Refugee Ministries (KRM)

These organizations provided essential services, including housing assistance, employment programs, and English education. Over time, Vietnamese refugees contributed significantly to Kentucky’s economy and cultural diversity, particularly in cities like Louisville and Lexington.

Conclusion

The Vietnam War and its aftermath remain the primary reasons for the Vietnamese refugee crisis. Millions of Vietnamese people sought safety from political persecution, economic instability, and harsh conditions under the communist regime. Countries like the United States provided a new beginning, enabling refugees to thrive and contribute to their adopted homelands. Today, the legacy of Vietnamese refugees lives on through vibrant communities that embody resilience, hard work, and the pursuit of freedom.

Definition of Refugee vs. Immigrant

1. Refugee

A refugee is a person who is forced to leave their home country due to:

  • War
  • Persecution (political, religious, ethnic, etc.)
  • Violence or human rights violations
  • Natural disasters or severe instability

Refugees are protected under international law, such as the 1951 Refugee Convention, which defines their legal rights and status.

  • Key Point: Refugees flee their countries because of danger to their lives and freedom.

Example:
A family from Syria fleeing their home due to war and seeking asylum in the United States is considered refugees.

2. Immigrant

An immigrant is a person who chooses to move to another country voluntarily for:

  • Better job opportunities
  • Education
  • Reuniting with family
  • Improved quality of life

Immigrants go through legal processes such as applying for visas, work permits, or residency to settle in their new country.

  • Key Point: Immigrants plan and decide to move, typically for a better future.

Example:
A student from Vietnam who moves to the United States to study at a university and later decides to stay for work is an immigrant.

Summary Table

AspectRefugeeImmigrant
Reason for MovingForced (war, persecution, danger)Voluntary (jobs, education, family)
Legal StatusProtected under international refugee lawsApplies for visas or residency permits
ChoiceNo choice; fleeing for safetyHas the choice to relocate
ExampleA Syrian family fleeing warA Vietnamese student studying in the U.S.

In short, refugees flee for survival, while immigrants move by choice to improve their lives.

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Community Corporation Real Estate Small Businesses Vietnamese Workforce Development

Elevating Lives Through Affordable Housing: Tran Family Properties’ Mission to Empower Communities

Tran Family Properties, LLC of Di Tran Enterprise and New American Business Association Inc (501c3) is more than a real estate development company—it’s a movement dedicated to elevating lives, fostering inclusivity, and creating sustainable communities. At the heart of its mission is a commitment to affordable housing that goes beyond simply providing homes. Tran Family Properties empowers renters by addressing real financial barriers while ensuring quality living spaces that inspire dignity and hope.

What is Affordable Housing?

Affordable housing is defined by law as housing that costs no more than 30% of a household’s gross income, including utilities. This ensures that families have enough financial flexibility to cover other essential expenses like food, healthcare, and transportation. Affordable housing relies on subsidies, tax credits, and policies to bridge the gap between market rates and what low- to moderate-income households can afford.

What is AMI (Area Median Income)?

AMI, or Area Median Income, is a metric used to determine household income levels in a specific geographic area. It is calculated annually by the U.S. Department of Housing and Urban Development (HUD). Households are categorized by income relative to AMI:

  • Extremely Low Income: At or below 30% of AMI.
  • Low Income: At or below 50% of AMI.
  • Moderate Income: At or below 80% of AMI.

For example, in Louisville, KY, the AMI for a family of four is $67,500 (2024). Programs like Section 8 Housing Choice Vouchers use these categories to determine eligibility and subsidy levels.

Affordable Housing: Equal Homes, Financial Support

Affordable housing isn’t about offering lower-quality homes; it’s about making housing accessible through subsidies and thoughtful financial planning. The homes are the same in quality and design, but subsidies—like Section 8 vouchers—bridge the financial gap, ensuring tenants can thrive without being overburdened by housing costs.

Tran Family Properties integrates affordability into its housing approach by aligning with AMI levels to ensure accessibility for families at various income brackets.

Understanding Rent Structure and Subsidies

AMI LevelAnnual Income Limit (Family of 4)Monthly Rent (including utilities)Tenant Pays (with Section 8)Section 8 Pays (estimated 70%)
30% AMI$20,250$506.25$152$354
50% AMI$33,750$843.75$253$590
80% AMI$54,000$1,350$405$945

This structure ensures that tenants pay an affordable portion of their income toward rent while federal subsidies, like Section 8 vouchers, cover the remainder. Section 8 vouchers make a critical difference for families by addressing affordability without compromising quality.

Elevating Tenants Beyond Housing

Tran Family Properties doesn’t stop at providing affordable housing. Its mission extends to empowering tenants with resources and support services that help them thrive, including:

  • Financial Literacy Programs: Helping tenants manage their budgets and build credit.
  • Job Training and Placement: Partnering with workforce development organizations to provide career support.
  • Community Engagement Initiatives: Creating a sense of pride and belonging among residents.

Tran Family Properties believes in fostering not just stability but also opportunity for everyone it serves.

The Importance of Collaboration

Tran Family Properties is dedicated to working with government agencies, nonprofits, and community leaders to address the growing need for affordable housing. This collaborative approach ensures that projects are tailored to meet real community needs while promoting long-term economic and social stability.

Affordable housing is about more than just a roof over one’s head—it’s about creating opportunities, stability, and hope for a better future. Tran Family Properties embodies this ethos, transforming lives and proving that when we elevate others, we all rise together.

How to Apply for Section 8 Assistance

If you or someone you know falls within the income categories listed above (30%, 50%, or 80% AMI), you may qualify for Section 8 Housing Choice Vouchers. These vouchers provide vital support to help make housing more affordable, covering up to 70% of the rent in most cases.

Why Apply?

Section 8 vouchers allow families, seniors, and individuals to live in safe, high-quality homes while paying an affordable portion of their income toward rent. With the support of these subsidies, you can secure housing stability and focus on building a brighter future for yourself and your family.

How to Apply

To apply for Section 8 in Louisville, KY, follow these steps:

  1. Visit the Louisville Metro Housing Authority (LMHA) website to check eligibility and availability.
  2. Submit an application online or in person when the waiting list is open.
  3. Provide all required documentation, such as proof of income, family size, and identification.

Apply Here: Louisville Metro Housing Authority – Section 8 Program Application

Note: The Section 8 waiting list in Louisville may be long due to high demand, so apply as soon as possible if you qualify. If you need assistance with the application process or determining eligibility, Tran Family Properties and its partners are here to help.

Together, let’s make affordable housing accessible to everyone who needs it. Don’t wait—take the first step toward secure, quality housing today!

Di Tran Enterprise: A One-Stop Shop for IT, Workforce Development, Business Development, Investment, and Real Estate Needs
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Community Workforce Development

CEO Roundtable Event Highlights: Navigating Economic Uncertainty with Local Leaders

Louisville Business First hosted its 3rd annual CEO Roundtable, offering valuable insights on the economic landscape from local business leaders. Di Tran, a multi-business owner, was among the attendees, captivated by the diverse perspectives on pressing challenges faced by businesses today. The event included panelists Cindy Collier, President and CEO of Mister P Express; Stacy Griggs, CEO of El Toro; Chris Ratterman, CEO of Shady Rays; and Thad Solomon, President and CEO of Steel Technologies LLC.

Key Discussion Points

1. Workforce Shortages and Vocational Education:
Panelists unanimously highlighted the difficulty in finding skilled workers—a challenge exacerbated by a national focus on college degrees at the expense of vocational training. Cindy Collier illustrated the potential in vocational paths, noting that truck drivers at her company can earn up to $150,000 annually without needing a college degree.

2. Inflation and Rising Costs:
All leaders expressed concern about inflation, especially its impact on fuel prices, which significantly affects operational costs in transportation. Collier emphasized that rising gas prices add considerable strain on her company’s financials.

3. Resilient Business Models and Financial Stability:
Di Tran was particularly impressed by Cindy Collier’s story of her father founding Mister P Express over 30 years ago. She shared how the company has thrived by operating with minimal debt, buying property and equipment outright, and maintaining lean operations. This debt-free model proved crucial for survival during the pandemic, offering financial flexibility amidst widespread economic uncertainty.

4. New Administration and Inflation Measures:
While the panel remained cautiously optimistic about the incoming administration’s approach to managing inflation, the CEOs collectively acknowledged the need for policy measures to control costs and support business growth.

5. The Role of AI and Innovation:
While AI is anticipated to impact many sectors, the panelists noted that human-to-human interactions remain essential in their industries, where personal relationships drive business. Innovation, they affirmed, should be embedded in company culture rather than isolated to a department.

This event underscored the challenges and resilience of local businesses as they adapt to economic shifts, maintain essential workforce relationships, and explore innovative yet grounded approaches for sustainable growth.

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Self-Improve Workforce Development

An Inspiring Encounter at the Rotary Club of Louisville: Di Tran and Angela Billings

At the recent Rotary Club of Louisville meeting, members and guests were treated to a remarkable presentation by Angela Billings, a U.S. Air Force veteran, public relations expert, and author of Command the Crisis: Navigate Chaos with Battle-Tested Public Relations and Communication Strategies. Among the captivated attendees was Di Tran, a Vietnamese immigrant, entrepreneur, and community leader who has frequently expressed his deep admiration for America, referring to the country as “heaven on earth.”

Angela Billings is a true embodiment of resilience and dedication, having served in high-profile positions during her military career, including as a spokesperson for the U.S. Air Force in Washington, D.C., and international posts in Germany, Korea, and Afghanistan. On September 11, 2001, she was in the Pentagon when American Airlines Flight 77 crashed into the building. Angela’s harrowing experience that day gave her unique insight into managing crises, not just in theory, but under unimaginable circumstances. Her talk, “Under Attack,” conveyed her hard-earned lessons in crisis management and offered valuable insights into navigating communication during critical moments. As she shared her story, Di Tran listened in awe, deeply moved by her courage and the pivotal role she continues to play in public service.

For Di Tran, meeting Angela was a profound experience. As they shook hands, he expressed his admiration, sharing, “I only watch people like you in movies. You’re the first person I’ve met who lived through the 9/11 attack at the Pentagon, and now you’re a communications professional who is still serving, making an impact in the Kentucky Senate.” Di Tran’s respect was evident as he recognized Angela not only as a veteran of military service but also as a mentor to many, a crisis expert, and a key player in Kentucky’s political landscape. Her current role as director of communications for the Kentucky Senate Majority allows her to continue her legacy of service, this time on behalf of the Commonwealth.

The significance of their meeting was heightened by their shared commitment to recent legislative progress. Di Tran, an advocate for inclusivity and workforce development, has been an enthusiastic supporter of Senate Bill 14. This landmark bill, passed earlier this year, expands the Kentucky Board of Cosmetology to include diverse representation, promotes multilingual testing, and underscores the importance of inclusivity within the state’s beauty industry. For Di Tran, who has been deeply involved in this advocacy, Angela’s presence underscored the power of determined individuals working within government to effect change.

Angela Billings’s strength and composure, qualities honed through years of experience and tested under unimaginable circumstances, are a source of inspiration for leaders like Di Tran. Her willingness to share her story and her insights into crisis communication serve as a powerful reminder of the sacrifices made by public servants. In Angela, Di sees a reflection of his own values—a commitment to service, the courage to face adversity, and the passion to improve the world around them. Both Angela and Di Tran share a profound belief in the promise of America, each working in their way to uphold its ideals and elevate those around them.

This powerful connection at the Rotary Club serves as a testament to the enduring strength of service and resilience. As Di Tran often says, “America is heaven on earth.” Meeting Angela Billings, a hero in her own right, only deepened his belief, reminding everyone present of the extraordinary individuals who stand ready to serve and protect, in times of peace and crisis alike.

Louisville Beauty Academy: A Beacon of Inclusivity and Excellence, Celebrating Spectrum News Coverage and the Unanimous Passage of Senate Bill 14
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Community Small Businesses Vietnamese Workforce Development

Empathy in Action: Di Tran’s Admiration for Whitney Austin and the Shared Burden of Change

In a world often marked by division, there are individuals who rise above, driven by empathy and resilience to make a difference. Di Tran and Whitney Austin are two of these individuals—though their paths have not formally crossed in collaboration, they share a profound understanding of the weight that comes with caring for those affected by hardship.

Whitney Austin’s journey is both inspiring and sobering. After surviving twelve gunshots in a mass shooting, Whitney could have chosen to quietly heal. Instead, she took on the monumental task of advocating for responsible gun ownership and safety through her nonprofit, WhitneyStrong. Her work to reduce gun violence comes with an emotional weight, as she stands alongside victims and families whose lives have been forever changed. Every day, she carries the voices and stories of those affected by gun violence, a responsibility that can be heavy yet fuels her mission.

Di Tran, a Vietnamese immigrant and serial business owner in Louisville, felt a connection to Whitney’s story the moment he heard it. Although they are not yet collaborators, he respects her deeply. His journey began in a mud hut in rural Vietnam, and despite humble beginnings, he has worked to build multiple businesses, including ventures in affordable housing, that provide essential services and job opportunities. Di empathizes not only with those affected by gun violence but also with the homeless and underserved, individuals whose hardships echo the poverty he once knew.

When Di met Whitney at a Rotary Club event in Louisville, he took the opportunity to thank her personally. He recognized the toll her work must take, not just as an advocate but as a survivor carrying the collective pain of those impacted by gun violence. Di’s own experiences with armed threats in his businesses have shown him the pervasive fear and loss that accompanies such incidents. Like Whitney, he understands that empathy for others can sometimes be a heavy burden, yet it’s one that both feel compelled to bear.

In their own ways, Di and Whitney each strive to lift up their communities—Whitney through her advocacy for safer neighborhoods, and Di through his mission to create affordable housing and employment opportunities. Both understand that change doesn’t come without sacrifice and that the responsibility of standing alongside the vulnerable can be weighty. Yet, they also share the belief that such empathy-driven work is essential for creating a better world.

Their meeting serves as a reminder of the strength found in shared empathy and the potential for leaders to inspire one another. Though they have yet to work together, Di Tran’s admiration for Whitney Austin is a testament to the power of resilience, empathy, and purpose. Together, they embody the Rotary Club’s spirit of service, reminding us all that true change begins when we dare to carry the weight of others’ struggles—and refuse to put it down.

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Beauty Industries Community Corporation Small Businesses Workforce Development

Rotary Club of Louisville Welcomes Back Soozie Eastman: Louisville’s Film Industry Rises with Big Incentives and Bigger Opportunities

Louisville, KY – October 31, 2024

The Rotary Club of Louisville proudly welcomed back Soozie Eastman, President of 502 Film and Louisville’s Film Commissioner, for a dynamic update on the rapid growth and profitability of Louisville’s film industry. Eastman’s return marked a momentous opportunity for the Rotary Club and the Louisville community to gain exclusive insights into why Louisville has emerged as one of the most profitable and promising locations for film, art, and music production in the United States.

With state-backed incentives among the highest in the nation, Louisville is drawing Hollywood-level productions to its unique urban and rural landscapes. Kentucky offers filmmakers up to 30% tax credits, placing Louisville and Kentucky at the top of the list for film production incentives in the country. Eastman emphasized that these substantial incentives make producing in Louisville not only attractive but also financially beneficial. Filmmakers can lower production costs significantly while utilizing state-of-the-art facilities and skilled local crews, giving them a competitive edge in both budget and quality.

In addition to tax incentives, Louisville’s collaborative and supportive creative ecosystem plays a crucial role in attracting both national and international projects. From the burgeoning 502 Film team to partnerships with Louisville Tourism and Metro Louisville, Eastman has built a robust network that nurtures local talent while welcoming seasoned industry professionals from around the world. The city’s dedication to growing its film infrastructure, including soundstages, editing suites, and post-production facilities, means that Louisville is becoming a full-service hub for creative projects.

The art and music scenes in Louisville are also thriving, contributing to the city’s allure for creative industries. Louisville’s unique blend of Southern charm and urban sophistication, combined with a diverse cultural heritage, provides filmmakers and artists with unparalleled settings for their stories. This fusion is drawing interest from creatives who see the potential of Louisville as a blank canvas, ready for cinematic exploration.

Di Tran, a Vietnamese American entrepreneur and community advocate, attended the event and was struck by the alignment of Eastman’s vision with his own mission to elevate Louisville. “The energy in the room was electric,” Tran shared. “Seeing Soozie’s passion for not just filmmaking but for Louisville itself was inspiring. Louisville is truly emerging as a city of opportunity, and the arts are fueling that transformation.” Tran, who is deeply committed to workforce development and economic equality in Louisville, resonated with Eastman’s focus on growing local talent and creating high-value jobs within the film and arts industries.

As Eastman explained, the economic impact of film and art production goes beyond the initial production budgets. These projects create a ripple effect that benefits local businesses, from hospitality to construction. Film crews require accommodation, catering, transportation, and more, providing a direct economic boost to the city. Additionally, with an established film industry, Louisville is seeing a rise in workforce development initiatives to support new jobs in the creative sector. The city is building a talent pipeline, offering opportunities for Kentuckians to break into the industry through training programs, internships, and partnerships with local colleges.

The Rotary Club of Louisville’s dedication to bringing back influential speakers like Soozie Eastman demonstrates its commitment to providing members with valuable updates on Louisville’s progress and economic opportunities. Events like these are instrumental in uniting local leaders, business owners, and advocates who are all working towards making Louisville a premier destination for film and art. By hosting such thought-provoking sessions, the Rotary Club plays a pivotal role in fostering a vibrant community spirit and sparking inspiration across diverse sectors.

Thank you, Rotary Club of Louisville, for your unwavering commitment to highlighting the city’s progress and inviting leaders like Soozie Eastman who share actionable insights and inspire community-driven growth. Louisville’s potential as a top film destination is clear, and with organizations like the Rotary Club championing these causes, the city is poised for a future that shines both on and off the screen.

Categories
Community Workforce Development

Building Value-Driven Relationships: The Key to Success and Fulfillment

In a world that often prizes speed and efficiency, genuine human connection can seem like a lost art. But for Di Tran, an entrepreneur, author, and community leader based in Louisville, Kentucky, the power of building authentic, value-driven relationships has been nothing short of transformative. Born in rural Vietnam, Di’s journey from a shy child who struggled with public speaking to a successful business leader and advocate for service-oriented relationships offers inspiration to anyone seeking deeper connections in both life and business.

From Shy Beginnings to Community Leadership

Di Tran’s early years in Vietnam were shaped by a profound sense of introversion. Public speaking was daunting, and even the idea of reaching out to people could feel overwhelming. But his keen ability to observe and learn from the world around him became one of his greatest strengths. This quiet attentiveness helped him develop a deep understanding of people, a skill he would later realize was invaluable.

After immigrating to the United States, Di’s journey wasn’t always easy. Learning a new language and adjusting to an entirely different culture came with its own set of challenges. Yet, his commitment to self-improvement and his openness to learning allowed him to embrace these changes. As he progressed through his career, Di gradually began to find his voice. Guided by mentors who encouraged him to develop his communication skills, he discovered that building meaningful connections went beyond simply speaking or listening; it required a willingness to truly understand and resonate with others on a human level.

The Importance of Adding Value First

For Di, genuine relationships begin with the intention to add value. He believes that meaningful connections are not about transactions or what one can get from others but about what one can give. This approach resonates strongly with his work in Louisville, where he emphasizes community support and aims to foster a culture where people elevate each other. His philosophy aligns with the wisdom shared by his mentors: “Speak to be understood,” and, “Resonate with people on a human level.” These guiding principles have shaped not only his business practices but also his approach to life.

Di’s work as a community leader and entrepreneur is grounded in these ideals. As the founder of several successful businesses, he has built a reputation for putting service at the heart of every venture. Whether mentoring emerging professionals, collaborating on community projects, or simply offering guidance, Di strives to ensure that each interaction leaves a positive impact. His experience has taught him that when we prioritize adding value to others’ lives, the rewards—both personal and professional—come naturally.

Navigating Cultural Differences and Embracing Diversity

One of the most compelling aspects of Di Tran’s journey is his commitment to bridging cultural divides. In Louisville, he has become a part of diverse networks, contributing his unique perspective as a Vietnamese immigrant. Di’s experiences have shown him that cultural differences should be embraced, as they enrich the perspectives we bring to our communities. He often reflects on the advice of his mentors, who encouraged him to acknowledge and celebrate his heritage while also adapting his communication style to connect with a broad audience.

In his interactions, Di demonstrates a deep respect for the backgrounds and values of others. He believes that the best relationships are those where individuals are not only accepted for who they are but are also encouraged to grow. For Di, authenticity and humility are essential, and he emphasizes that true influence comes from understanding and connecting with people at the soul level.

Finding Success Through Servant Leadership

At the heart of Di’s approach is servant leadership. Inspired by teachings that emphasize humility and service—particularly the example of Jesus washing his disciples’ feet—Di sees leadership as an opportunity to uplift others. In both business and personal life, he encourages others to embrace a “value add” mentality, believing that our purpose is to support one another. This perspective fosters collaboration, unity, and a sense of shared responsibility within his community.

By focusing on adding value rather than seeking personal gain, Di has found a sense of fulfillment and purpose. His journey is a reminder that real success is measured not by titles or accolades but by the impact one has on others. This approach not only strengthens his connections but also allows him to create an environment where people feel supported, valued, and understood.

Explore Di Tran’s Journey in His New Book

Di Tran’s story, insights, and experiences are now available in his newly published book, Resonate with Purpose: Building Lasting, Community-Driven Connections in Louisville and Beyond. In it, Di offers readers a guide to developing value-driven relationships, building confidence in public speaking, and making meaningful connections that go beyond surface-level interactions. Drawing from his own transformation and the lessons imparted by his mentors, this book is a valuable resource for anyone seeking to build authentic, lasting connections.

Resonate with Purpose is now available on Amazon: https://www.amazon.com/dp/B0DKTS3MS5

For those looking to deepen their relationships and cultivate a network that supports growth, service, and unity, Di Tran’s book is an inspiring and practical guide. His journey exemplifies the power of human connection and the impact that each of us can have when we choose to resonate with others on a purpose-driven, human level.

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The Hidden Health Risks of High-Level Professionals: Stress, Retirement, and Their Impact on Longevity

Introduction: The transition from a high-stakes professional career to retirement or career changes can have profound effects on an individual’s health. High-level professionals, particularly those in executive positions, often face unique challenges that contribute to both physical and mental health risks. Chronic stress, identity loss, and financial concerns can create a perfect storm that negatively impacts well-being. Below, we explore various studies and research findings that shed light on the relationship between stress, retirement, and long-term health outcomes for those in leadership roles.

1. Stress and Health in High-Level Professionals:

  • Chronic Stress: Numerous studies have shown that chronic stress, often associated with leadership roles, can negatively impact cardiovascular health, lead to hypertension, and increase the risk of heart disease, stroke, and other serious conditions. Executives, CEOs, and high-level professionals are often exposed to significant amounts of stress, and this can affect both physical and mental health over time.
  • Mental Health and Burnout: A study by the Harvard Business Review found that high-level professionals often experience burnout, depression, and anxiety due to their demanding roles. Burnout can also lead to cognitive and emotional exhaustion, contributing to long-term health complications.

2. Retirement and Post-Career Health Decline:

  • The Retirement Effect: Research published in The Journal of Human Resources and other academic sources indicates that retirement can lead to both positive and negative health outcomes. For some, retirement reduces stress and improves overall well-being. However, for others, especially those who strongly identify with their work or leadership role, retirement can lead to a decline in mental and physical health.
  • A study by the National Bureau of Economic Research (NBER) found that men in particular often experience increased rates of depression, anxiety, and other health problems after retirement, which may be due to a loss of purpose, routine, and social engagement. For some, the sudden change can lead to significant stress or feelings of identity loss, contributing to health issues.

3. Financial and Economic Stress Post-Retirement:

  • Economic Stress and Health: According to the American Psychological Association (APA), financial instability or concerns about maintaining one’s standard of living in retirement can be a major source of stress. While high-level professionals like your mentors likely earned significant incomes, the pressure to maintain their financial position and lifestyle, especially without a comparable job, can create ongoing stress.
  • Status and Identity Loss: Studies from Psychology Today have noted that high achievers in executive positions often tie their self-worth to their careers. When leaving a high-ranking role, they may face an identity crisis, causing stress that can lead to both mental and physical health decline.

4. Life Expectancy of Retired Executives:

  • Some studies have examined the relationship between retirement and life expectancy, though results vary. Research from Oxford University found that while early retirement sometimes correlates with increased longevity for lower-stress jobs, the opposite is often true for high-stress professions, where retirement may be followed by a decline in both health and lifespan. Stress, a sense of lost purpose, and the difficulty of adjusting to life without the structure of a career can contribute to this.

5. The Role of Credibility and Job Market Pressure:

  • Impact on Identity and Self-Worth: High-ranking professionals who leave their jobs may also struggle with feelings of diminished credibility or relevance in their industry, especially if they cannot find similar positions. This can cause stress, especially for individuals who have built their self-esteem around professional success.
  • Job Market Pressure: For older professionals, finding comparable roles can be difficult due to age-related biases in the job market. According to the Center on Aging & Work at Boston College, older executives may face ageism and reduced job opportunities, which can be financially and emotionally stressful.

Conclusion:

There is statistical and academic evidence suggesting that the combination of chronic stress from high-level careers, the challenges of adjusting to retirement, and the potential financial or identity-related concerns can lead to significant health risks, particularly for men in leadership positions. These risks include physical conditions like heart disease as well as mental health challenges like depression and anxiety. The passing of your mentors after leaving their careers may align with some of these common patterns.

While each case is unique, the impact of work-related stress and retirement on health is a well-documented phenomenon, and seeking meaning and purpose beyond one’s career may help mitigate some of these risks.

P.S. As I, Di Tran, Founder of Viet Bao Louisville KY, mourn and reflect on the profound impact of my two mentors, I invite you to read more about their incredible lives:

  • Thomas Turley Noland Jr. was a brilliant communicator and corporate leader at Humana who passed away in 2022 after a battle with cancer.
  • Brian Keinsley was a kind and talented IT leader, retiring as Senior VP/CIO of Humana, who left us on October 12, 2024.

Their legacies remain close to my heart.

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